The nicotine program your employees will actually thank you for.
A structured 6-week behavior change program you can offer your team with zero admin burden and zero drama. Employees who want to quit self-enroll, Matt handles everything, and the people who finish it will remember you found it for them.
Results vary based on participant effort and engagement.
0
said quitting felt easy or very easy
0
people quit with this methodology
At a Glance
Your HR time
< 1 hr
Share a link. Done.
IT setup required
None
Zero. Nothing to install.
Time to launch
2 wks
From agreement to live.
Sessions
6
Live Zoom — up to 90 min.
Participation
Opt-in
Only people who want it.
What's already costing your organization
$0–$0
per nicotine-using employee, per year
That's the average employer cost in lost productivity and increased healthcare utilization. Most available programs don't move that number — because they address the substance, not the belief system keeping it alive. You can be the person who finally put something on the table that works.
88%
more agency & control
84%
higher self-esteem
91%
more social confidence
77%
less unhelpful thinking
Why this is different from what you've already tried
Every other option on this list has probably already failed your employees.
A peer-reviewed meta-analysis compared abstinence rates across available cessation methods. The methodology this program is built on reported 92.5% — more than triple the next best option.
This methodology
92.5%
Group withdrawal clinics
26%
Prescription medication
18%
Nicotine replacement
16%
Physician advice
7%
Comparison figures sourced from Viswesvaran & Schmidt (1992), as cited in Kelly & Allen. This program's outcomes are client-reported and are not derived from a controlled study. Results vary based on participant effort and engagement.
Why this works differently
You'd quit for a billion dollars without a patch, a pill, or a support group. So would your employees.
Most programs treat the substance. This one targets the root belief system.
The real problem is psychological, not chemical
Long-term quit rates for chemistry-based approaches are often only 1 in 5 at twelve months. The belief system keeping nicotine in place never gets addressed.
Cravings come from expectation, not deprivation
Research shows cravings spike when use becomes imminent — not based on how long someone has abstained. This isn't a chemistry problem. It's a belief loop.
Built for people who've already tried everything
87.9% of participants in the published study had tried other methods before — willpower, NRT, medication, hypnotherapy. This works when those haven't.
How it works
Effortless for HR. A lifesaver for employees who want it.
1
You share one link. That's your entire job.
Employees who want to quit self-enroll. No mandatory participation, no pressure campaign, no awkward conversations. The people who sign up are internally motivated — which is exactly who this works for.
2
Employees choose their weekly session time
New cohorts open on a rolling basis. Employees select a time slot in Matt's client portal and attend all 6 weekly sessions in sequence. Sessions build on each other — attendance matters.
3
Matt handles everything. Your team handles nothing.
Matt is the single point of contact for every enrolled employee — not anyone in your organization. He manages his own portal, his own Zoom sessions, his own program materials, and all ongoing communication. No one from your team gets Zoom link requests, follow-up emails, or scheduling questions. Your involvement ends the moment you share the link.
4
Employees finish. You hear about it.
Six live sessions up to 90 minutes each. Belief change work so the "I'm addicted" story doesn't rebuild. When it's done, the employees who completed it will know exactly who made it available to them.
About Matt
Matt Christofaro is a licensed behavior change specialist who delivers a belief-based methodology that has been used with 7,000+ people to quit nicotine. His approach does not use patches, gum, tapering, or willpower. It addresses the belief system that keeps nicotine use in place — the same system that causes most chemistry-based approaches to fail within a year.
The same core methodology powers Matt's work across multiple disciplines — from nicotine to phobias to deeply ingrained behavioral patterns — with consistent outcomes backed by published research.
From everyday sufferers to HBO stars — the same methodology. The same result.
HBO's Game of Thrones & The Last of Us
"It's grounded in so much research. There's nothing about it that's debatable. It just teaches you how your brain works. If you really put your all into it, there's no way it can't work."
Bella Ramsey
Actress known for HBO's Game of Thrones and The Last of Us, who publicly credited the Thrive Programme methodology — the same one used in this program — with helping her overcome a lifelong phobia so severe she described being unable to leave her home.
60,000+
people helped by this methodology
7,000+
specifically to quit nicotine
92.5%
stopped using nicotine
Common questions
Every question you're probably thinking right now.
No. This is an educational behavior-change program. It is not medical treatment, clinical care, or a substitute for medical advice. Employees participate voluntarily and the program does not diagnose, treat, or prescribe anything to participants.
Minimal. Your only job is sharing the enrollment link internally. Everything else is handled by Matt directly — his portal, his Zoom sessions, his program structure, his resources. Matt is the single point of contact for enrolled employees. Most organizations spend under an hour total on administration.
This program is designed for employees who already want to quit — not people being pressured by their employer, doctor, or anyone else. When you share the link, you are simply making a resource available. The people who enroll are self-selected and motivated. You are not responsible for anyone's participation, and you are not forcing anyone to do anything. You become the resource for the employees who use it and invisible to the ones who don't.
Employees opt in voluntarily. The program is educational, not clinical. Results vary based on participant effort and engagement — not the program itself. All standard disclaimers are visible to participants before enrollment.
Most organizations can launch within 1–2 weeks of agreeing to move forward. There is no complicated platform setup or IT requirement on your end.
No issue. Sessions are live over Zoom. Program resources can be shipped to a central workplace or directly to remote employees individually.
No. It sits alongside whatever you already offer as a structured behavior-change option for employees who want something more direct than a passive wellness resource.
No. You share a link. Employees who want to quit choose to enroll. Nobody is told to attend, nobody is tracked, and nobody feels singled out. The employees who use it will be grateful. The ones who don't will never know it was offered unless they see the link themselves.
No. This program is built on a methodology used with 7,000+ people to quit nicotine, with 92.5% reporting they stopped and 86.9% saying quitting felt easy or very easy. Sessions are live, not pre-recorded. There is a structured portal, a clear 6-week sequence, and a published research basis. The same core methodology has helped over 60,000 people overcome a range of belief-driven challenges including anxiety, phobias, and other deeply ingrained behavioral patterns. This is not a wellness app or an awareness campaign.
One 30-minute call. You'll leave with everything you need to know — how it works, what it costs, and whether it's a fit. No follow-up calls, no drawn-out sales process.
